Built in the late 19th century, GUM shopping mall served as one of the favorite market places for Moscow citizens in the Soviet era. Nowadays, it is owned by a Russian billionaire and the prices are on that level. This department store is worth visiting not because of its offer, but because of impressive design of the building.

In 2007, Moscow was for the second time in a row, the most expensive city in the world. One of the things that contributed to that image is definitely this shopping mall. Located in the Moscow area where the most tourists come, the stores in GUM offer luxury items, expensive clothing, but even the prices in the restaurants and cafés are high.